Make an Impact! 9 Effective Trade show Giveaways that Leave a Lasting Impression
If you'd like to garner new business, make relationships, and let the industry know what you've got going on, trade shows are where it's at. You need to prepare for your trade show attendance to make sure you're putting your best foot forward.
The true success of your trade show attendance depends on the promotional items you bring with you. It's important that you stock up for the trip and have plenty of goodies for the attendees.
But which products are best?
We've got you covered. Read on to learn more about trade show giveaways that make a difference.
1. A Freebie of a Product You Actually Offer
Giving away free products can help you gain long-term customers.
It's one thing to give away branded materials and another thing entirely to give away freebies. For instance, a company that sells makeup could give away goodie bags containing some of their actual products.
A company that sells cell phone accessories could give away a free sleeve or other cases. By bringing people the products you offer, they'll most likely keep in touch and want to do future business with you.
2. A Cool T-Shirt
Everyone loves a cool t-shirt.
By taking the time to design a t-shirt people would want to wear, it'll market your company for you. Too many companies make the mistake of thinking branding first, without making sure it's comfortable, made with great material, and looks stylish.
With that said, make sure people identify your company with the shirt. Be sure your t-shirt has a great logo displayed prominently so that people identify it with your brand. Stock all different sizes so you never have to worry about running out.
No matter how advanced or sophisticated branded products get, t-shirts are still the cream of the crop when it comes to trade show merchandise.
3. Food Related Items Go a Long Way
People love to eat.
After spending hours on their feet, listening to pitch after pitch and speaker after speaker, trade show attendees will naturally work up an appetite.
Because of this, you should make sure that you have something people can munch on. Fresh baked cupcakes with your color and branding goes a long way. Many companies also love giving out chocolates and other candy that people can easily grab and munch on.
No matter what sort of food item you choose, you can guarantee there will be a crowd for it.
4. Give People Items and Gadgets They'll Actually Use
Tech items are hot at any tradeshow.
Give away little gadgets like USB chargers, cell phone cases, or headphones. Today, people also love Pop Sockets because they let you hold your pricey phone without dropping it. They also help you prop it up so it's stable when you're watching a video.
These gadgets can actually get made pretty cheaply and will always be something people will use and appreciate. The person who forgot their headphones or charger at home will be grateful and will think about you when they use their device on the plane or in the car.
This keeps you on their mind and can foster future business. Make sure that the gadgets have some of your branding on it so that you can hand out merchandise that people will find useful.
5. Cool Games That'll Keep Them Occupied
Puzzles, Rubix cubes, and little handheld games can be great when you're trying to provide some tradeshow giveaways.
By challenging a person's mind, you're truly engaging them, and this keeps your brand at the forefront of their mind. People can attache these games to a keychain and offer a nice way for people to burn time at a trade show.
6. Cell Phone Gear
You can never go wrong with cell phone equipment.
Whether you decide to offer a cell phone case, protective screen, sticker, or any other equipment, it can be a great form of branding. Make sure the cell phone gear features your colour scheme so that people identify your brand with it.
7. Water Bottles
Hydration is crucial, so make people think about you when they're quenching their thirst.
Today, people realize just how serious chronic dehydration is. This is counterproductive to business because dehydration can make you dizzy, fatigued, and can slow your cognitive function.
Make sure the water bottle is tech savvy. A lot of these bottles have cooling technology to keep it fresh. The bottle should also list the number of fluid ounces since people today are diligent about making sure they get their daily required water intake.
8. A Branded Bag
Make sure you're handing out bags and cases that people find stylish.
During a tradeshow, you get a lot of handouts which can become cumbersome if you don't have a place to put them. The bag should be well-made and feature your brand colours and logo.
9. Mints and Lip Balm
Finally, people are doing a lot of talking during trade shows.
Chapped lips and bad breath are a horrible combination when getting facetime with someone. Give out a case of breath mints and some EOS style lip balm and people will appreciate you.
Find Some Success With These Trade Show Giveaways
Simply put, trade shows are where the rubber meets the road. If you're attending them, you'll need to get your trade show giveaways in order.
For everything you need related to your branding products and to get you set up for your next trade show, get in touch with us today.